Mayu Beauty Technologies Inc, was incorporated on November 5, 2020. Why we establish venture in Canada ? As Canada has a good reputation for production of all kinds of natural and organic products.
Since many beauty devices cannot be as a stand-alone operation and the use of the beauty device typically need to couple with specified makeup or skincare have decided that it is best to develop my proposed venture in Canada. Moreover, North America is a huge market and its customers are mature enough to accept any new and innovative ideas.
Compared With United States, Canadian government always seems more welcoming towards skilled investors as it has policy in place that aims at creating a supportive, business friendly environment for foreign innovators who wish to establish a start up business in Canada. I believe Canada is the perfect place for me to develop my venture.
In order to learn more about the customers' needs, our team conducted a large scale of interviews in Greater Vancouver area. It included fifty Business-to-Consumer (B2C) surveys and ten Business-to-Business (B2B) surveys.
Due to the COVID-19 pandemic, it was difficult for our team to organize a face-to-face interview with the consumers. Therefore, the interviews were mainly conducted via the phone or other communication software.
For those B2B surveys, our team communicated with the industry representatives from Amazon Online Retailers, salons, cosmetic branding companies and distributor/importers. We sincerely thank to our interviewees for their valuable comments and helping us to validate our project.